The Role of Knowledge-Makers in Promoting Indicators of Strategic Success Through Strategic Flexibility Analytical study of the views of a sample of the administrative leaders in the Branch of Asia Telecom Company in Kirkuk Governorate

Abstract

The objective of this study is to identify the role of knowledge-makers in enhancing indicators of strategic success through strategic flexibility, and based on a quantitative and descriptive approach to complete the requirements of its philosophy. The study's problem was: Does knowledge makers play a role in promoting indicators of strategic success through strategic flexibility? The structure of the study is based on a set of hypotheses that assume that there are linkages and influence between the knowledge makers and the strategic flexibility and the promotion of indicators of strategic success. Asiacell Communications Company was chosen as a society for the application of the study and its administrative leaders represented by the director, the assistant managers, the heads of departments, Departments, and sales managers. The study sample consisted of (46) respondents. The questionnaire was used as a main tool for data collection and was analyzed by SPSS (Ver-19). The study reached a number of conclusions:1.Knowledge makers have an important and fundamental role to play in promoting strategic success indicators through strategic flexibility.2.The level of availability of the variable knowledge makers and the variable strategic flexibility and variable indicators of strategic success in the serveyed organization is good, and this level needs to increase more than it is in the organization because of the fierce competition to which, and the nature of the changing environment in which it operates, and the need for development Innovation and new knowledge.3.There is a relationship of correlation and significant positive impact between the knowledge makers and strategic flexibility and strengthen the indicators of strategic success in the serveyed organization.4.There is a difference in the impact of strategic flexibility dimensions, as skill flexibility has greater impact on the flexibility of activities in knowledge makers to enhance the indicators of strategic success in the organization being investigated.In light of the findings of the study, the most important proposals were as follows : 1.The need to maintain a variable level of knowledge makers, strategic flexibility variable and variable indicators of strategic success by the serveyed organization ,and work more on raising the level of these variables to a higher level than it is so as to be able to cope with the rapid change in the environment in which it operates and to confront environmental uncertainties Which objects to the achievement of their strategies, plans and objectives and the intensity of competition.2.The Organization shall carry out its operational and strategic functions in the light of the interrelationship and impact relations between the knowledge makers, the strategic flexibility and the indicators of strategic success, in a manner that ensures the efficiency and effectiveness of the Organization.3.Adopting the flexibility of skills in carrying out its tasks and actions rather than relying on the flexibility of activities because they have greater influence than the flexibility of activities in the knowledge-makers to promote indicators of strategic success.